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Community Education & Outreach: Why Is This Critical for Your Agency? (Webinar $149*)
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Is your agency participating in community education and outreach? Is your education and outreach linked to your directed marketing strategic sales plan? If not, what are your goals and how is effectiveness measured? Why is community education and outreach critical to agencies, providers, communities, patients, and to hospice and home health in general? Is this an effective method to help grow your agency?

7/17/2018
When: Access Live or On-demand
12:00 - 1:30PM Arizona
Where: Webinar
United States
Contact: (406) 442-2585

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Available as a live or on-demand webinar.
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Community Education & Outreach: Why Is This Critical for Your Agency?

Is your agency participating in community education and outreach?  Is your education and outreach linked to your directed marketing strategic sales plan?  If not, what are your goals and how is effectiveness measured?  Why is community education and outreach critical to agencies, providers, communities, patients, and to hospice and home health in general?  Is this an effective method to help grow your agency?

This webinar will identify how to use needs assessments in actively targeting community education and outreach specific to marketing and staff recruitment plans and growth strategy, making your organization viable to your referral sources, community, and patients.

Highlights

  • Use a needs assessment in developing community education and outreach plans
  • Critical elements preferred providers can assist with in providing community education and outreach to healthcare partners
  • Key areas and methods to provide community education and outreach
  • How to correlate outreach scale to directed marketing strategies scale
  • Best practices for community education and outreach

Take-Away Toolkit

  • NHPCO outreach and education introduction handout
  • Event planning guide and checklist
  • Media relations tips
  • Princeton Healthcare System 2012/2015 Community Health Assessment reports
  • Reference links and useful websites

Who Should Attend

This informative session is intended for all executive and agency leadership team members of your organization involved with strategic growth and planning including:  CEO, CFO, DOPCS, managed markets/business development managers, intake/referral, case management, provider network relations, agency board members and advisors, sales/marketing, business office manager, clinical leadership, clinical liaisons, educators, clergy, and medical directors.

 

Presenters

Kathy Ahearn, RN, BSN, PHN, Ahearn Advisement Partners

Kathy Ahearn has a Bachelor’s in both Nursing and Social Work, and owns Ahearn Advisement Partners. With over 30 years working and serving the healthcare community the combination of nursing and social work has served her well in obtaining her OCN. She has worked in a variety of post-acute care settings with an emphasis on home health and hospice, home infusion, and homecare and skilled nursing as a PICC and compliance expert.

Kathy helped develop pain scales to standardize assessment with the American Pain Society and the Joint Commission, which lead to identifying pain as the 5th vital sign. She was a trailblazer in the retail pharmacy world introducing the Joint Commission to the retail setting for disease state accreditation and reimbursement. In addition to developing manuals and policies, Kathy expanded into medical device as a Managed Care Director developing one of the first real-time cloud-based disease specific software programs to assist patients, clinicians, and managed care organizations improve outcomes and collect data.

Kathy began healthcare work due to a disabled parent and later a child with chronic disease state. She has experienced healthcare professionally and personally and has dedicated her life to it.

 

Registration

*AAHC Members
Live Version or Archived** Version $149
Package (Both Live and Recorded Version) $179

Non-Members add $200 to the above pricing.  Not a Member? Join Today!

 

**The archived version is a recording of the live webinar, including audio, visuals, and handouts. Includes the presenter’s email address for questions. The Archived Version is available 1 week after the Live Webinar and expires 6 months after the live program date.

 


 

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